Tips to design font based logos yourself

You have just started a business or want to revamp your existing logo design for building your unique brand identity. The first step would be to seek a professional logo designer. But Logo Designers are expensive and often it is difficult to convey your thoughts to the logo designer. No one can understand your business better than yourself. Your vision is dream and aim for your business branding. Who can interpret it better? 

It would be an interesting challenge to create and design your own logo. It is not as difficult as it sounds. It is like nurturing your own baby. The most important step is to create a simple and neat logo design which will be easy to print and reproduce in different mediums. 

Here are some tips which will guide you to design an elegant yet professional looking logo design:
  1. Imagine your font based logo-
  2. Logo for a font based logo. Most of the world renowned companies in top 100 brands have a very simple font based logo. The font definitely is very unique which adds to the stature and impression of the logo. In spite of being simple, the logo fonts have individuality and a character which relates to the business of the company. The font defines the branding of the company in a perfect manner. 

  3. Avoid elaborate complication icon based logo-
  4. Elaborate logo design icons may look very creative and artistic but are difficult to remember and retain in the memory. It is also difficult and expensive to print and reproduce complicated logo designs for office stationery or signage. Customer’s memories are short lived and cannot retain memory of busy logos. 
     
  5. Fonts must have feel of the business-
  6. Go to dafont.com. You can find a combination of fonts there which are specified business wise. This can be either a technical type of font or creative artistic font. Here are some samples of logo designs with unique yet complimentary fonts. 

  7. Final print files –
  8. Once your logo is ready and you have found a perfect combination, it is necessary to get high resolution vector files prepared in various formats. This will be required for signage, stationery etc.
Logo designs are the initial building blocks for company branding. Creating a logo requires personal inputs. Logo designer can give professional advice but a personal touch always adds immense meaning and impact to the brand quality of the logo design.
 
About Author 
Megha M is an imaginative graphic designer as well as a brilliant content writer who loves to write on technical topics like internet, design, web, graphic etc. To find more valuable information about Logo Design, kindly visit http://www.logopeople.com.au/ or http://www.logopeople.in/

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